Samina Raza, Café Frieda

Café Frieda, Berlin, Germany

How can the hospitality industry redefine success to prioritize both sustainability and staff wellbeing?

–Sustainability is central to how we source our products—but for us, it must also apply to the lives of hospitality workers. This industry is often associated with high pressure, stress, and long hours. To focus only on produce and ignore the wellbeing of people would lack integrity. That’s why we’ve worked intentionally to create an environment where our team can thrive and build long-term careers