The restaurant sees opportunities where others see problems. The restaurant is brave and disseminates the light and knowledge of issues that others dive for. The restaurant detects fresh new foods and works innovatively with raw materials that others avoid.
The restaurant is responsible for communicating the benefits of organic farming and food production. The restaurant is able to view the organic production system as a whole and is rooted in the basic principles of organic agriculture. Restaurants, which communicate a certification that contains verification of organic food and generally good sustainability work, are rewarded.
The restaurant inspires and guides other activities in the food chain in general, and other activities in the Food Service in particular. The restaurant is happy to share knowledge and experience in sustainability and ecology with other actors.